Best-rated sports betting software for US bettors

Betting software is by no means a new invention, but the mainstream appeal demanding these sports betting aides is something that has only come to the surface in recent years. For sports bettors right now, there are plenty of sports betting software and betting tools providing these insights, and each one uses its own proprietary algorithms and AI-powered formula to optimize your betting picks. They aren’t simply plug-and-play models that generate hot betting picks for you to tail.

There is betting software for all kinds of strategies, from pinpointing hot arbitrage betting opportunities to value props in your NBA picks. On that note, it is important to also factor in the efficiency of one software model over another, depending on the sport you want to use it in. Some have finer tweaks for MLB bettors, with an abundance of analysis surrounding key hitters and the pitchers, whereas others are better suited for NBA or NFL fans – and picking the right software pivots on these crucial details.

Top Sports Betting Software Sites

The following betting tools stand out for their diverse software toolkits. These are not just tools that compare lines, calculate EV, give you arbitrage wagers, or stick to one betting strategy, but combine more betting software to give you a more rounded and versatile set of systems.

Each of the tools we have picked below has its own unique betting software, and things you should look out for include: sports covered, which sportsbooks they source odds from, the extent of the analysis (and how transparent it is), and what kinds of automated features the tools have to make your job more efficient.

OddsJam

4.5/5 OddsJam review

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OddsShopper

4.1/5 OddsShopper review

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Outlier.bet

4.6/5 Outlier.bet review

Get 25% Off First Month

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Rithmm

4.4/5 Rithmm review

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Unabated

4.1/5 Unabated review

5-Day Trial Just $15

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Our Top 5 for US Sports Betting Software

Tap any of the options on our list for an in-depth explainer on why we chose them.

1

OddsJam

2

OddsShopper

3

Outlier.bet

4

Rithmm

5

Unabated

1

OddsJam

Betting Tool

4.5/5

OddsPlays Score

3.48/5

User rating (31)

America’s most well-known betting tool, OddsJam, is the perfect place to start because this tool has a very versatile range of software. You get highly detailed EV analysis, with line shopping, devigged odds, and resulting optimized stake unit calculations. OddsJam delivers the same in-depth focus for arbitrage betting, matched betting/promo conversion, parlay optimization, sharp money strategies, DFS optimizers, and even superior bankroll management software.

What should also get highlighted here is the broad coverage that OddsJam provides. You get betting data and analysis on over 25+ sports categories, coverage from virtually every US sportsbook, social sportsbook, DFS app, P2P exchange, and prediction markets too. The only shortcoming is that OddsJam doesn’t have flexible packages, so you end up paying for all-inclusive subscriptions, or save some money getting the DFS-only tools, but you can’t, for example, just pick the EV or arbitrage without anything else.

Value for Money

75

Sports/Markets Coverage

85

Interface & Design

95

ROI Optimization

80

Betting Strategies

90

Pros

Unrivaled sports and sportsbook coverage

Covers EV, CLV, arbitrage, matched betting, parlay building, and much more

Excellent bet trackers and bankroll management

Among the most well-known and trusted tools

Cons

Packages are not broken down by software

You pay premium costs for a premium tool

2

OddsShopper

Betting Tool

4.1/5

OddsPlays Score

4.08/5

User rating (12)

Another premium betting tool with a great range of betting strategies, OddsShopper goes into depth with its EV+ betting metrics. Instead of just EV percentages, you get True Odds, Edge, and Hold metrics, as well as detailed analytics of the odds line movements and historical prices. Furthermore, you can tweak the parameters using the Portfolio Lab, distributing weight to different sportsbooks and tweaking the types of bets you want to highlight in your different Portfolios.

OddsShopper also does arbitrage bets, parlay optimizers, DFS optimization, and it has a Tails tipster extension, which has exclusive picks from registered betting tipsters. The tool stands out for its near real-time betting odds, automated betting strategies, and its simplified, yet powerful bankroll management software.

Value for Money

70

Sports/Markets Coverage

75

Interface & Design

75

ROI Optimization

95

Betting Strategies

85

Pros

Quick odds scanners and accurate line movements

Set your own EV parameters and get suggestions

Parlay building, arbitrage, and DFS optimization

Exclusive tipster service

Cons

Pricey subscription for entry-level bettors

Sports coverage doesn’t have many niche options

3

Outlier.bet

Betting Tool

4.6/5

OddsPlays Score

4.21/5

User rating (14)

The Outlier.bet betting software combines statistical analysis with detailed odds calculations. The result is a highly sophisticated tool that can be used for quick research, comparing betting trends and metrics, and real-time line shopping for the best value. Outlier also has EV+ betting feeds and indicators, as well as boost analytics, arbitrage betting strategies, middles, and sharp book odds. The tool can be used to look for high-value bets, hedging your wagers, or optimizing your DFS lineups.

Whether it is a positive or a negative thing (this is subjective), we found that Outlier places a lot more focus on player props, across all major US sports leagues, college games, and popular international sports. There is plenty of user feedback that praises the mobile functionality of Outlier, and with flexible subscription tiers that have significant annual discounts, this is a highly affordable tool.

Value for Money

85

Sports/Markets Coverage

70

Interface & Design

90

ROI Optimization

85

Betting Strategies

40

Pros

Very high value for money (with annual subscription)

EV, statistical analysis, DFS optimizers, line movement trackers, and hedged betting

Great for researching stats quickly, with loads of metrics

Highly rated mobile apps and interface

Cons

Focuses on player props

Sports coverage is not as comprehensive

4

Rithmm

Betting Tool

4.4/5

OddsPlays Score

4.05/5

User rating (20)

One of the most popular betting tools out there, the Rithmm bet software is pretty unique. Mostly because it has value modeling software with adjustable parameters for custom setups. You configure these, and the resulting EV bets and true value are calculated by the parameters you prioritize and weigh. There is a basic subscription with a handful of parameters, and an advanced package that goes into far more detail, allowing you to go into more specifics. Rithmm’s unique modeling software doesn’t just look at future bets, but can also weigh historical wagers, so you can see how your current parameters would fare in previous wager outcomes.

It is a great service for bettors who want value bets, but instead of relying on converted market odds data or proprietary algorithms, want to get right in there and set up the parameters themselves. You get good sports coverage, a depth of markets that dives into player props and game bets, and stats resources to compare the bets and prices, in addition to your custom modeling software.

Value for Money

75

Sports/Markets Coverage

60

Interface & Design

80

ROI Optimization

95

Betting Strategies

40

Pros

Do it yourself bet modeling approach

Tracks previous bet outcomes for more accurate modeling

Smart signals and research software

Flexible subscriptions for intermediate to advanced bettors

Cons

Line shopping and movements are pretty basic

Doesn’t have arbitrage or hedging software

5

Unabated

Betting Tool

4.1/5

OddsPlays Score

3.95/5

User rating (19)

This is another well-known betting tool that is trusted in US sports fan circles. You get separate odds comparisons for main markets, props, and futures. Unabated devigs odds, shows you where the best lines are, assesses market line history, and gives you accurate EV+ percentages for your bets. The betting tool covers DFS in depth, with projections and Pick’Em builders. It also does edge and prop rushers, where you can track big line drops and get alerts of high-value edges or perceived value bets.

But our favorite feature of Unabated is the Player Props and Futures simulators. Pick any line or wager, and you can run 10,000 simulated outcomes based on the odds and data available. It doesn’t just give you percentages and probabilities, but also gives you cumulative matrices, giving you an idea of the player’s projections minute by minute. For live betting, this is an absolute goldmine, and combined with the in-game odds comparisons and real-time alerts (rushers), Unabated prepares you to hit the highest value wagers.

Value for Money

70

Sports/Markets Coverage

60

Interface & Design

80

ROI Optimization

95

Betting Strategies

60

Pros

Detailed odds comparisons with loads of sportsbooks

Covers loads of props, futures, player bets, and niche markets

Run simulations on your props or futures

Optimize DFS and get rusher alerts for better value

Cons

Sports coverage is limited to majors, tennis, and golf

Flexible subscriptions, but they can get pricey with add-ons

And More!

These shortlisted tools barely scratch the surface of what else is out there. There are many betting tools and software kits that could have easily made this list. It all really depends on what approach you want to use in your sports betting, which books you use, and the sports and markets you want to bet on.

Be sure to head to our reviews to find more betting tools, or head to our betting tools pages to find the top tools for each betting strategy.

Types of Software and What They Do

All betting software is designed to give you an edge in your betting, and each has its associated betting strategies or way in which it is intended to be used. Understanding the various types of software is the first step to getting the right aide.

The majority of the software out there looks for value bets, and they do this either by aggregating betting odds or assessing statistical information. Both methods have their strengths and weaknesses, and the software can vary heavily based on the algorithmic formula or AI proprietary models used.

Beyond those two, there is software to help you follow specific betting strategies, like making it easier to do arbitrage betting or convert bonuses. And there is software that assesses parlays or DFS lineups, going into as much detail as you need.

There is new sports betting software coming to market all the time, and some are better than others for particular sports. On this page, we break down the best overall sports betting software, but if you want niche sports betting software, look at our picks by sport:

• NFL betting software
• MLB betting software
• NBA betting software
• Soccer betting software
• eSorts betting software
• College football betting software

Odds Aggregators and Line Analysis

Analyzing the odds is a numbers game, and you are using the data provided by the sportsbooks to find good value. The software uses these odds as the base through which it will calculate the winning probabilities, and thus comb out the better opportunities from the overpriced wagers.

The great perks of this method are that these software often cover loads of sports, so you can find equally good value on your MLB baseball bets as, say, horse racing or even eSports wagers. This is because the data relies on betting odds, and the US has no shortage of quality sites providing competitive odds.

If the software also has historical line movements, it can then open the possibility to track these movements and set up alerts. In an ideal scenario, it means you can set up automated notifications to catch the odds when the price is best.

Having more books to compare equals a more accurate result, but it can also backfire. If your software has odds from an unreliable offshore book that has a larger discrepancy or valuation of the price, this can tip the balance and distort the calculations. Another downside is that you generally need to be signed up for more books to get the most out of these odds aggregators.

Research Analysis and Statistical Metrics

The other main software is the research tool, which may have some basic odds comparison or checker features, but it mainly revolves around statistics. This approach doesn’t rely on odds; it is more about looking at the statistics and coming up with insights independently of what the sportsbooks think.

Instead of making bets based on the sportsbook odds, you are backing your picks with data and looking for key opportunities. Some stats-driven software also has odds evaluations, taking the odds and running the implied probabilities against the stats-based projections.

The good news is that this means you can use more of your sports knowledge to back those picks, and do research more quickly and efficiently. You don’t need to sign up at 5+ sportsbooks; you can even use this approach with 1 sportsbook account.

But the bad news is that because it is not built on the market odds, it is pretty restrictive to 1 sport at a time. Your software may have excellent NBA data, but it may fall short for soccer projections or the NFL. Some stats-driven software don’t even list soccer, and skip out entirely on UFC, NASCAR, and other niche sports.

Other Types of Betting Software

Beyond those two, there are software that dive deeper and cater to more specific betting strategies or purposes.

Parlay building software can use either stats or odds to power projections and hit rates. These betting software work on optimizing your parlay picks, finding the weak link in your parlays, or providing alternatives that gel better into your parlays.

Arbitrage software is an extension of odds aggregators, and can use the data accumulated to work on key hedged betting wagers. They can identify discrepancies in the market that are large enough to pull off arbitrage bets, and show you the potential gains.

On the subject of arbitrage betting, some software goes into other forms of hedged betting, such as middles or back/lay bets. The former uses betting lines, with contrasting Over and Under wagers that have a small sweet spot – called the middle. If you hit the middle, you win both bets, and therefore, they can be a lot more lucrative than simple arbitrage bets.

Back and lay bets are generally used in horse race betting software, where the odds are lengthy, and this software can use Each Way or Place bets to cover more ground.

There are also bonus converters, or matched betting software, that focus on maxing out sportsbook offers. They give you back and lay suggestions for the matched bets, and some of these software sites also have “bonus finder” software, to help you get a steady inflow of bonus bets.

Fantasy Optimizers can run on stats-based software or on “odds software”. The odds-based fantasy optimizers will crunch the projected lines offered at different DFS apps and sites, potentially even aggregating the data against the odds provided at sportsbooks. The stats-based ones look for potential based on the historical player performance data and team stats.

Hybrid Betting Software

Hybrid software sites provide 2 or more different software, so that you can capitalize on more features and hone your betting strategy further. You may get a hybrid software that has odds aggregators, arbitrage wagers, and matched betting bonus finders. Or, a stats-driven betting aide, with parlay optimizers and DFS Pick’Em suggestions.

Having more is always welcome, but also consider this. Having more software rolled into one betting tool can mean a more pricey subscription, or multiple tiered subscriptions, with the more advanced features reserved for the higher tiers. So while hybrid solutions are extremely useful, you have to be careful to only pay what you need, and don’t sign up for, say, matched betting, if you aren’t going to use it.

Who Needs Sports Betting Software?

Sports betting software can be appealing to bettors of all skill levels. Depending on your requirements, some sort of betting software, whether it is arbitrage finders or AI projections, is needed to improve your betting strategy.

Why do betting beginners need sports betting software?

Betting beginners need some form of betting software so they can make more informed betting decisions and even the playing field against sportsbooks. While there are still no guarantees, it removes an element of guesswork from betting. If you are completely new to betting, you can quickly become overwhelmed with the different terminology and streams of data and statistics you are presented with, leading you to make uncalculated risks. Betting beginners can use betting software to provide them with significant advantages:

• Data-backed strategies: Rather than relying on a ‘feel’ or a gut instinct, betting software uses data and algorithms to calculate arbitrage and expected value opportunities, so you are making predictions based on math rather than feelings.
• Live odds scanning: One of the biggest benefits of betting software is its ability to scan hundreds of sportsbooks’ odds in real-time. It will instantly highlight the best odds to ensure beginners get the best possible odds.
• Time savings: Rather than spending hours visiting numerous sportsbooks searching for the best bonuses and comparing lines, beginners can use betting software to find the most profitable opportunities in real-time.
• Betting calculators: For beginners looking into specific strategies such as matched betting, calculators are available that automatically calculate exact states and reveal potential profits. This removes the need for beginners to work out the math themselves.

Although some betting tools and software can be expensive, there is no doubt that if used correctly, they can be hugely beneficial and help beginners to make steady and consistent profits.

Why do experienced bettors need sports betting software?

It is not just betting beginners who need sports betting software. Experienced bettors can also get lots of benefits from utilizing different types of software as part of their wider strategy. The big difference is more professional betting relies on lots of volume and data modeling, so more experienced bettors will require more advanced and detailed types of sports betting software. Some of the reasons experienced and professional bettors look to betting software include:

• Positive expected value (+EV): Software that compares betting lines to accurate predictive models, identifying discrepancies in the odds so users can take advantage.
• Historical data and analytics: Advanced betting tools aggregate huge amounts of historical data and real-time statistics. This could comprise of an NFL player’s injury history or an NBA player’s three-point scoring in the last 5 regular season games. It helps experienced bettors build their own models.
• Arbitrage and odds comparison: Software that scans hundreds of betting lines from multiple sportsbooks to find discrepancies, allowing users to secure profits regardless of the outcome.
• Speed: The best prices and betting lines disappear quickly. Betting software can highlight and execute a bet extremely fast, beating the market’s closing line value.

No matter what your goal is or what your experience level is, if you are serious about sports betting, then sports betting software is needed. It can save you time and make you money, all while providing you with knowledge that you can also use to your benefit.

Tips When Looking for Software

You should first identify how the software works and the main areas it focuses on. A good odds aggregator will not stop at just 5 sportsbooks and will provide you with an odds checker. It should have more sportsbooks, and relevant ones – not offshore or obscure international betting platforms only.

A statistics-powered software’s worth can be measured by the depth of statistics it incorporates into the calculations. It should also be easy to use these and conduct your own research on the tool. Percentages and charts are useful, so long as you can gauge the information that they use to make these assessments.

When we review and look for new betting software, we always check these factors, and then test the efficiency of the software, giving you a little insight into the additional features or exclusive tools the software provides.

Tricks to Testing Software

As mentioned earlier, software can be pricey, especially those hybrid models that throw in arbitrage bets, bonus finders, closing line value, and everything else. But the majority of these software have some kind of trial or discounted first month for newcomers. You won’t need to throw $100 or more into a software just to try it out.

So make use of the free trials and discounts we offer at OddsPlays, and when you get your 5-day, week-long, or even trial month run, make sure you max it out. Place enough bets and test the software thoroughly to gain an idea of how it works, and whether it works for you. Be patient with any variance that may occur during your trial, and when you have enough information, you can decide whether to sign up on a more permanent basis or not.

Factor in the Sports You Bet On

This criterion is perhaps more poised at the statistical analysis betting aides, but it is equally as important at odds aggregators. Because the coverage and analytics may not be equally distributed among the various sports. We have found software that is far more efficient at finding NBA props than NFL props, or ones that are better suited to MLB bettors than any other sport.

It is all about working out whether the software merely adds your chosen sport to its portfolio or goes all out and does a more comprehensive assessment.

Check All Software Sites

You may have heard of a new software site and want to check it out, or you just want a few alternatives before starting your test run on any software. No problem. Look at our full portfolio of reviews, and learn more about the tools that provide this betting software.

Author

Daniel Craymer

Daniel is a seasoned sports betting writer who has collaborated with both operators and industry experts. He started his writing career in 2020, creating content for sports and casino brands in the Aspire Global Ltd network, and joined the team behind OddsPlays in 2023. An expert in the iGaming and sports betting sectors, Daniel specializes in bringing key insights and valuable resources to OddsPlays.