Cookies Policy

This Cookies Policy explains how OddsPlays (“we,” “us,” or “our”) uses cookies and similar technologies on our sports betting affiliate website. It is intended to help users in the United Kingdom and the United States understand what cookies we use, why we use them, and the choices available to them.

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Effective Date: 17th March 2026
Website: OddsPlays.com


By continuing to use our Website, you acknowledge that cookies may be used as described in this policy, subject to your preferences and applicable law.

1. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function properly, remember user preferences, understand how visitors use a site, and support marketing and advertising activities.

We may also use similar technologies such as pixels, tags, and scripts for related purposes.

2. Who This Policy Applies To

This policy applies to all visitors to our Website, including visitors located in the UK and the US.

Because privacy and cookie rules differ by location, some users may be shown different consent options depending on where they access the Website from.

3. Why We Use Cookies

We use cookies and similar technologies to:

  • make our Website work properly
  • remember your settings and preferences
  • understand how visitors use our Website
  • improve performance, content, and user experience
  • measure the success of promotions and sign-up forms
  • support affiliate tracking and reporting
  • manage email capture campaigns and pop-ups
  • help prevent fraud and misuse

4. Information We May Collect Through Cookies

Through cookies and related technologies, we may collect information such as:

  • IP address
  • approximate location
  • browser type and version
  • device type
  • operating system
  • pages viewed
  • time spent on pages
  • referral source
  • clicks, scroll activity, and interactions with forms or pop-ups

We may also collect personal information that you voluntarily provide through forms on our Website, including:

  • name
  • email address
  • location

5. Use of OptinMonster

We use OptinMonster to create and manage pop-ups, sign-up forms, and other lead generation campaigns on our Website.

When you interact with an OptinMonster form or campaign, cookies or similar tracking technologies may be used to:

  • control whether a pop-up or form is displayed
  • remember whether you have already seen, closed, or submitted a form
  • limit how often a campaign is shown
  • measure conversions and campaign performance
  • improve targeting and relevance of offers

When you submit information through an OptinMonster form, we may collect your name, email address, and location, along with certain technical information associated with the submission.

OptinMonster acts as a service provider that helps us collect and manage lead data and optimize our marketing campaigns.

6. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are essential for the operation of the Website. They allow core functions such as page navigation, security, network management, and form handling. The Website may not function properly without them.

Performance and Analytics Cookies

These cookies help us understand how visitors use the Website, such as which pages are visited most often and how users move around the site. They help us improve how the Website works.

Functionality Cookies

These cookies remember choices you make, such as preferences or prior interactions with forms and pop-ups, so we can provide a more consistent experience.

Marketing and Advertising Cookies

These cookies help us measure the effectiveness of advertising and marketing campaigns, including affiliate link activity. They may also be used to show more relevant promotions or content.

Affiliate Tracking Cookies

As a sports betting affiliate website, we use cookies that help track when users click links to third-party betting operators or partner websites. These cookies may be used to attribute referrals, calculate commissions, and monitor campaign effectiveness.

OptinMonster Cookies

These cookies are used to support our OptinMonster campaigns and can help:

  • Detect whether a visitor has already viewed a campaign
  • avoid showing the same message repeatedly
  • track sign-up activity
  • improve timing, display rules, and campaign performance

7. Third-Party Cookies

Some cookies on our Website may be placed by third parties, including:

  • analytics providers
  • advertising partners
  • affiliate platforms
  • OptinMonster
  • embedded content or service providers

These third parties may collect information directly from your browser or device in accordance with their own privacy and cookie policies. We do not control third-party cookies once they are set.

8. Consent for UK Users

If you are located in the United Kingdom, we will ask for your consent before placing non-essential cookies on your device. This includes analytics, marketing, affiliate, and OptinMonster cookies where required by law.

You can choose to:

  • accept all cookies
  • Reject non-essential cookies
  • Customize your cookie preferences

Strictly necessary cookies do not require consent.

9. Choices for US Users

If you are located in the United States, you may have rights under state privacy laws depending on where you live. These rights can include the ability to opt out of certain tracking, targeted advertising, or sharing of personal information.

Where required, we will provide mechanisms to manage those choices.

10. How to Manage Cookies

You can manage cookies in several ways:

  • through our cookie banner or consent tool, where available
  • through your browser settings
  • by deleting cookies already stored on your device
  • by using privacy controls or extensions in your browser

Please note that disabling certain cookies may affect Website functionality or limit your experience.

11. How Long Cookies Stay on Your Device

Some cookies are deleted when you close your browser. Others remain on your device for a longer period so they can recognize your browser when you return. Cookie duration varies depending on the cookie’s purpose and settings.

12. Relationship to Our Privacy Practices

Cookies and similar technologies may be used together with information you provide directly to us, including your name, email address, and location.

For example, when you submit your details through an OptinMonster form, we may connect that submission with information about how you interacted with the Website or the form, where allowed by law.

13. Children

This Website is intended only for individuals who are of legal age to engage with sports betting-related content in their jurisdiction. We do not knowingly use cookies to collect information from anyone under 18.

14. Updates to This Policy

We may update this Cookies Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. When we do, we will post the updated version on this page and revise the effective date.

15. Contact Us

If you have questions about this Cookies Policy or our use of cookies and similar technologies, contact us at the email address below, or on our contact page.

Email: hello@oddsplays.com

16. Important Affiliate Notice

Our Website is a sports betting affiliate website. This means that when you click links to betting operators or partner websites, tracking cookies may be used to record that referral and help us earn a commission where permitted. We do not operate any sportsbook ourselves unless explicitly stated.