Bet Hero is one of the most comprehensive betting tools out there, covering odds from over 300 sportsbooks and scanning over 20 million bets every second. It is a highly versatile tool, with various software and betting strategies for bettors to dip into.
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Value for Money |
75%
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Sports/Markets Coverage |
90%
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Interface & Design |
60%
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ROI Optimization |
75%
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Betting Strategies |
65%
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What is Bet Hero
Bet Hero is a betting tool that encompasses various betting software and aides to improve your results. Bettors looking for a platform where they can track their bets, pick out high value wagers, and even dabble in arbitrage betting will find all they need at Bet Hero. Covering over 20 sports categories, with user friendly filters, search functions, and a dedicated Discord channel, Bet Hero sets the bar high for betting tools.
The software powering Bet Hero aggregates odds and uses the market averages to crunch out crucial information. You can get market vig percentage, the expected value of the wagers, and the winning probability. And as Bet Hero sources its odds from over 300 sportsbooks, the information is extremely accurate, and is updated in real time so that you don’t miss out on any opportunities.

Bet Hero Main Features
The two main features Bet Hero has to offer bettors are its value betting software and the sure bets software. The interface is designed to accommodate bettors of any level of experience. You can come here for your plug-and-play high +EV bets, or go into finer analysis and crunch out the probabilities, staking your predictions accordingly. Analyzing millions of data points every second, the calculations are meticulous.
Throw in the personalized bet tracking feature, options to set alerts for odds prices, and the betting calculators, and Bet Hero makes it easier for you to record your progress like the pros.
Value Bets
Having more sportsbooks to analyze odds from can only benefit. With over 300 books to source odds from, Bet Hero avoids falling into the trap of calculating distorted odds (when 1 sportsbook makes a miscalculation or prices its odds wrong), and it also broadens your options. Bet Hero gets its odds from many international books and top US sportsbooks, including the likes of DraftKings, Caesars, FanDuel, Fanatics, and ESPN Bet. It also explores top UK bookmakers, including the likes of Ladbrokes, Coral, and BoyleSports.
But Bet Hero doesn’t stop there. It also includes odds from peer to peer betting exchanges, like the UK’s Smarkets, or Novig and Prophetx in the US. As well as delve lines from popular prediction markets, and social sportsbooks (like Fliff or Rebet). The value bets are broken down into EV, winning probability and Vig percentages, and Bet Hero delves into virtually every betting market. From EV moneyline and spread bets, to the player bets, team props, and specialized game props.

Sure Bets
The sure bets, or arbitrage wagers, at Bet Hero are also offered in abundance. You will find arbitrage wagering opportunities that go up to over 10%, and even those breaching the 20% ROI mark, which is extremely high. You get direct links to each sportsbook’s wagers, and Bet Hero crunches out the numbers with its built in arbitrage bet calculator. You can set up filters, based on the ROI, the sportsbooks involved, or the games/sports you want to find sure bets for.
However, you have to bear in mind that from 300 sportsbooks, not all are available, or even legal in the US. Therefore, we recommend setting the sportsbook filters first before getting blindsided by the high sure bet ROI. This narrows down the sure bets and the ROI, but there are still plenty of options for US bettors.
Bet Tracker and Bet Checker
This is also offered on the free Basic package, and it is a fantastic tool for any bettor who wants to record their progress. You can simply log your bets, and then track the status of your bankroll, and assess the various metrics. Bet Hero has a chart that shows total wagers, % of bets won, average bet size, average profits, and even your average CLV and how many times you beat the CLV. It is all measured in your personal bet tracker, and can undoubtedly help you with making a long term betting strategy.
Bet Hero also added a Bet Checker to its portfolio, which is essentially a software that verifies your edge before you place any bet. Simply enter your bet and the odds, and then Bet Hero will show you the Expected Value, winning probability, and a confidence rating for your wager. It also tells you how many sportsbooks it checked to compare your wager, and then you can check the odds at these individual books below.

Real Time Alerts
Part of value betting is finding the right time to place your bets, and beating the Closing Line Value. Bet Hero has a special Discord server that you can join for instant notifications regarding profitable bets and high value wagers. The servers continuously scan the odds for movements, and will alert you whenever the EV is high on any given wager, at any sportsbook.
Suppose a sportsbook is slow to update its lines, or something has just happened right now to influence the odds. In that case, Bet Hero will drop you a notification about the resulting value wagering opportunities, and you can snap these high +EV bets in an instant.
Betting Calculators
Bet Hero also has a few betting calculators that you can use to gain an understanding of the Vig, arbitrage betting, expected value on wagers, and learn how to use the Kelly criterion strategy. The arbitrage calculator is built into the sure bets interface, so you can instantly run the numbers to find out how much you should place on contrasting betting lines.
With the expected value, you can gauge winning probability and expected value on any wager, and it is as simple as typing in the odds. For the kelly criterion, you can also get expected value and bankroll percentages based on the win probability you assign to any bet.

Bet Hero Pricing
Bet Hero has a basic version, which is free to use and includes the bet tracker, bet checker, personal statistics and betting guides. To sign up, you can simply head to Bet Hero, and click on the Log In button, and create your account. From there, you can start using the bet tracker to record your progress, check the events portal to compare odds, and even use the bet checker to work out if your bet makes the cut.
The Bet Hero Premium subscription includes the entirety of Bet Hero’s features and betting software, including the essential value bets and sure bets. It is a pretty pricey subscription, and the internal currency of Bet Hero is EUR, meaning you will need to pay in Euro. But you can test the betting tool out for yourself with our Bet Hero discounted trial. Simply type in our promo code: BETTINGTOOLS when you are on the payment page for the Premium, and you can unlock a week trial.
Bet Hero Promo Code: BETTINGTOOLS
7 Day trial for €1
Bet Hero also comes with a profit guarantee. You can get a 100% refund on your first subscription (1 month for a monthly one, and 1 year for the annual subscription). You are only eligible to claim a refund if you place at least 50 sure bets, OR, 400 value bets. The bets must be tracked in the built-in bet tracker. After your subscription expires, you have 10 days to request the refund, and after your details have been verified, Bet Hero will send you your money back.
Bet Hero Premium
€99/monthly
€50/month (annual billing)
What Makes Bet Hero Stand Out
The staggering 300+ sportsbook coverage, we feel, is Bet Hero’s real selling pitch. Average betting tools may cover up to around 50 books, with some of the more expensive ones extending their coverage up to 100 or even 150 sportsbooks. But to have 300 sportsbooks is really going to a whole new level. Another key feaure of Bet Hero is that it has an easy to use platform, with bet trackers, checkers, and optimized navigation for its users.
With filters, charts, and an excess of betting markets to explore, Bet Hero does a remarkable job of making value bets and sure bets accessible to all bettors.
Bet Hero User Feedback
| Positive Feedback | Negative Feedback |
|---|---|
| Excellent value betting picks | Is not US based, but provides US sportsbook odds |
| Bet trackers make strategy planning easier | Should have better mobile/tablet interface |
| Intuitive and user friendly | Sure bets ROI is exaggerated |
| Accurate informed wagers and great service | Requires you to sign up at many books |
UK & International Presence
The internal currency of Bet Hero is Euro, and you will be requested to make payments in EUR. This is because the company is based in Andorra and serves bettors from all over the world. It is especially useful for US and UK bettors, but you can also use this if you are based anywhere in Europe. The sports coverage extends beyond the major US sports, to soccer, tennis, golf, UFC, and loads more.
Where Bet Hero Can Improve
Bet Hero quite cleverly integrates value bets and sure bets into one platform, while keeping its subscription price low. If it were to add matched betting (bonus conversion), middles bets, bonus finders and other software to its package, this would undoubtedly drive the price up beyond what low to mid budget bettors can afford.
But there are still areas where we think the service could improve. For instance, it doesn’t provide mobile apps for its users, which is a pretty sore omission. Especially with time-sensitive alerts, which some users may prefer to have delivered through mobile apps instead of Discord channels. Another is setting Euro as an internal currency, which is a bit frustrating for UK and US bettors.
Another key element, we feel, is missing from the package is a more detailed odds line movements analysis. Bet Hero gives you CLV averages in your Bet Tracker, but there are no detailed odds movement tables or charts to help you gauge the movements for yourself. This could be a game changer, and an addition that Bet Hero users would benefit from greatly.

Is Bet Hero Legit?
Yes, Bet Hero is a reliable betting tool that has been around since in early 2024. It has amassed a substantial following in the US, and also outside, with bettors from the UK, Spain, Australia, and the Netherlands all using Bet Hero to enhance their sports betting results.
Who Bet Hero is For
Bet Hero is ideally suited to bettors who want valuable insights into the betting odds, and gain an advantage with strategic betting strategies. While it does serve as a good value betting software where you can tail picks, Bet Hero offers a lot more.
With the detailed odds analysis and arbitrage wagering opportunities, you can seize great opportunities and make educated decisions on your next bets. The Bet Tracker helps you assess progress, and with data on the CLV, you can work this into your overall betting strategy.
Our Verdict
Bet Hero is very competitive, and it is a mid-priced entry into the world of arbitrage betting, which many bettors will relish. The areas to be cautious of are the foreign sportsbooks, as many of the value bets and sure bets will be unavailable to US customers. Or, you will find them but without the high ROI and high value.
With that in mind, Bet Hero works best for users who have signed up at mutliple sportsbooks, and are looking for high value in their next bets.
