Responsible Gambling

Betting on sports should be fun. If you feel like your betting is getting out of hand, there are tools to help.

The importance of safety and responsibility cannot be undervalued when gambling. What can be an entertaining pastime can lead to scenarios where you feel compelled to continue, or spend beyond your financial means, and using safer gambling tools helps prevent you from falling into those traps.

hero background

Emotional responses and intermittent reinforcement is part of the nature of betting or playing casino games, and without proper education and premeditated safety precautions, these psychological mechanisms can prompt some players to forming problem gambling habits, which can lead to gambling addiction. So on this page, we will highlight the key safer gambling tools and features you will find at UKGC licensed bookies, and look at how you should use them.

Importance of Safer Gambling Tools

The UK Gambling Commission is constantly looking into ways to protect punters and casino gamers from the harms of gambling, and naturally, some of the measures can cause outrage within gambling circles. In February 2025, they made it compulsory for gambling operators to ask for deposit limits from new players who have just signed up. Newcomers must set deposit limits, and the bookmakers are mandated by law to remind them every 6 months to review their deposit limits and transaction information. This is one of many such enforcing acts that the UKGC uses, alongside maximum deposit limits, banning credit cards, limiting stake sizes, withdrawal limits, and other precautions to curb addiction.

Yet, from a customer’s point of view, it can feel imposing and restrictive. However, responsible gambling tools are not necessarily designed to restrict you. In fact, when used right, you can actually align your aspirations and betting strategy with the safety tools to create a more robust and sturdy roadmap for your betting. It is all about finding a balance, aligning your needs with the safety tools, and making the most of your time and resources.

Deposit Limits

So let’s start with the, now UKGC-compulsory, deposit limits. These are now asked upon sign up at any licensed bookie or casino operator, and you can choose between daily, weekly or monthly deposit limits.

Instead of setting the bar high to avoid hitting the limits, or making an arbitrary limit, you can use this as an opportunity to exercise a strict budget for your betting. But this is a tool all punters can benefit from, from the high stakes bettors to the mid-to-low budget punters.

Think about how often you bet, and how much you can realistically use in a given week or month. When building your betting bankroll, a steady inflow of cash is much easier to track than sporadic deposits. It helps you keep track of your spending, and can later be used to measure profit or loss margins when you are tweaking your betting strategy.

Reality Checks

A lot of us like to think that the more time we spend browsing betting markets, analysing the betting value, or researching the stats behind wagers, the greater the chance of our final picks hitting. While research and time spent analysing the various betting markets can open new doors and draw inspiration, it is only really effective in moderation. Too much time can cause a sensory overload and work against you, impacting your decision making by having too much choice, and leading to impaired perspective.

Reality checks are there to help you cut the time you spend at the bookie. You will get a pop up message after select intervals, such as 15 minutes, half an hour, an hour, and so on. This helps you maintain focus and keep an eye on the clock, so that you don’t zone out and end up placing a bet for the sake of betting.

Time Outs

Time outs are voluntary mini-self-exclusions, by which you close yourself out of your account for a given period of time. It can be a matter of hours, the rest of the day, the whole week, or even for 30 days. You should keep in mind, these are not reversible and should not be used out of frustration.

Basically, time outs are an extension of your self restraint, and they help keep you away from the betting site for a given timeframe. Don’t use them lightly, but if you do feel like you are getting too carried away or invested in your betting, don’t be afraid to exercise this tool.

Taking breaks is refreshing, gives you better insights about what you want, and gets you off the emotional regulation and rollercoaster of highs and lows that betting can induce. With a clearer mind and a refreshed outlook on betting, you can always come back when the time out ends.

Session Limits

Reality checks will only inform you of how long you have spent at a bookie. Session limits will kick you out when you have overstayed your welcome. You can set up limits from 1 hour up to 23 hours at UKGC licensed bookies. The idea is, that you make it impossible to keep your sports betting account open for too long.

This forces you to take breaks, and to not fall into any rabbit holes browsing betting markets for the sake of doing so. You aren’t setting these to rush yourself. The session limits are designed to force you to take breaks and maintain a healthy balance.

One of the key demographics of punters session limits can impact is people who place live bets. The fast paced realtime odds, continuous match or race schedules, and possibility to jump over to international sports (held at all hours of the night) or 24/7 virtual sports, are a dangerous combo. Live bettors can end up spending a lot more time betting, and get sucked into the busy schedules without realising how much they’ve spent, or worse, develop addictive habits.

Setting up session limits basically ensures you won’t end up betting on Australian horse races at 3 AM or burning the midnight oil combining accas on virtual basketball matches.

Daily Limits

These are like session limits, but instead refer to how much money you can spend in a single day. In our expertise, we have found that daily limits are not just reserved for punters who bet frequently. Casual punters are arguably at an equal, if not greater, danger of losing big sums in short spaces of time.

With less exposure to betting, you have a different kind of vulnerability to betting, in that you may get sucked into cognitive biases such as following lucky streaks or betting aggressively. So therefore, you need a staking plan.

Enter daily limits. These are limits on the amount you can stake in a single day. They are not curbs on how much you can win, nor do they reset if you lose your bets or win your bets. Basically, you are setting a spending limit for each day, and once you hit it, you cannot place anymore bets.

Going back to bankroll and strategy here, this is one of the most important tools you can use if you want to create a solid betting plan and track your spending and earnings. You won’t make reckless or random bets, but learn to value your betting stake and only apply funds to the bets you truly want to take.

Self Exclusion

Self exclusion is really an ultimatum, a chance to either recover from a period of reckless gambling, or to drop the hobby entirely. This tool is not meant to be used frivolously, and if you trigger the self exclusion one too many times, you may be permanently suspended from your betting account. Furthermore, if you self exclude using GamStop, you are effectively banning yourself from all UKGC licensed bookmakers.

After that, you won’t be able to bet at UK bookies at all. Your only gambling options after that are at non UK gambling sites, or at physical betting shops where you don’t need to show ID.

Self exclusion is something reserved for people who are in danger of, or are suspected to have gambling addiction. The idea is that people suffering these conditions or suspected of having developed gambling disorders can take enough time away from betting. They either recover and can learn how to gamble responsibly, or, they kick the habit and don’t bet again.

Gambling Helplines

Helplines are not conventional tools like the others we listed, they instead help share advice and help to educate punters. It is always useful to reach out to gambling helplines, or to learn about how gambling addiction can take hold. This helps you form the necessary preventative habits early on, and recognise the patterns that can lead to addiction.

Knowing the Danger Signs

There have been many surveys, studies and even longitudinal research done on the subject of gambling addiction, and it has helped us gain a better idea of how gambling disorders and addiction are fostered.

Biological factors, socioeconomic status, exposure in peer groups, and any comorbidities (substance abuse, cognitive disorders or impairments) all shape the way people gamble. Generally, it is not in individual problems, but in the intersection of these phenomena that people become more vulnerable to gambling.

If you feel that you are, or have:

  • Spending too much time gambling
  • Becoming too emotional after wins/losses
  • Feel heightened FOMO or impulsivity
  • Play down the risks of gambling
  • Gamble to satisfy peer pressure
  • Bet on an impulse
  • Believe in winning/losing streaks
  • Chased your losses

Then you have experienced some of the worst qualities that gambling can bring out. You may not necessarily be addicted or have formed any kind of gambling disorder, but you have felt some of the adverse psychological mechanisms and emotional triggers of gambling.

Safer gambling tools help to cut you off from getting that far, and reducing the possibility of you making reckless decisions and developing bad habits.

Use the Tools and Reach Out Sooner Rather Than Later

It is never to early to set safety precautions, and reaching out to a helpline should not fall into the same bracket as self excluding. Setting precautions should be something you use to help follow your betting plan, and you can revise it at any time if it needs to be tweaked.

Using gambling helplines is really another preventative measure that helps you avoid spiralling down bad paths. The ultimate step is to use GamStop and cut yourself off from gambling at all UKGC bookies, but you can always fill out self assessment forms and contact gambling addiction helplines for advice.

Gambling is, at the end of the day, a means of entertainment, and should be treated like one. It is not a scheme to get rich, nor is it a financial investment. Gambling is not an emotional regulator either, to be used when you need a hit of dopamine or a lift. Don’t underestimate the role luck has to play in sports betting, the risks are always there and no results should be taken for granted.

So enjoy gambling for what it is. A risk taking endeavour that can pay off sometimes, and fall short of the mark other times. That’s what makes it so compelling, and what gives sports betting its entertainment factor.